, marketing, and design to ensure Penny’s mobile experience is best-in-class - intuitive, engaging, trusted and cutting-edge... mobile engagement KPIs - e.g. install-to-activation conversion, day-7 retention, and App Store ratings - using rapid A/B...
for all retention marketing campaigns in the CRM tool (SAS), covering email, mobile messaging, site personalization, direct mail... and filters for retention marketing campaigns across email, mobile messaging, site personalization, direct mail, and targeted...
agency partners, drives growth across digital channels, and ensures a seamless customer journey. You'll oversee an Assistant..., spend, returns, and margins. Oversee campaign calendar and align performance marketing with product launches and inventory...