culture of efficient risk management and factful performance attribution. Risk managers will lead research efforts to identify... frameworks for performance attribution and educating all internal constituencies on those frameworks. Provide additional support...
client growth, profitability, and multi-market strategies. Deep knowledge of data, analytics, and attribution models (Google... with senior decision-makers. Passion for innovation, problem-solving, and challenging the status quo. This is a rare...
- you'll execute demand generation campaigns that deliver measurable ROI. Reporting to the Senior Director of Marketing, EMEA... and attribution models. Tableau, Google Analytics and Salesforce preferred. Experience managing a multimillion dollar media spend...
. About the Role As Senior Performance Marketing Manager, you will take ownership of paid media, digital acquisition... marketing strategies across Google Ads, Meta, programmatic display, and more. You will play a key role in refining attribution...
touchpoints as well as advising on media innovation, attribution & measurement. Experienced in senior stakeholder management... with both clients and agency alike (across both junior and senior levels), always looking to improve output and processes and predicting...
research A/B Tests, Lift analysis, Multicell analysis Digital & Multi-touch attribution Media Mix Optimization, based... on response curves Extensive experience in delivering presentations to senior stakeholders. #LI-GB1...
to senior management and excellent opportunities for progression. The role requires a good understanding of longevity risk... insights on the quarterly results to senior management. In addition to strong technical understanding, the role requires...
marketing measurement framework, including KPIs, metrics, and attribution models. Oversee the implementation of advanced... in a senior Data Science, Data Strategy or Technology Solutions role and leading projects. Strong analytical skills, deep...
, Programmatic, TV, Radio, CRM, etc.) to identify optimisation opportunities. Work with senior stakeholders to define performance... metrics and create visual reports. Utilise media mix and digital attribution models to measure marketing effectiveness...
to improve campaign performance. Collaborate with analytics teams to establish robust measurement frameworks and attribution... reports and insights to senior management on media performance, market trends, and strategic recommendations. Drive...
. This senior leader will oversee all paid digital media, affiliate marketing, and partnerships, including influencer sponsorships..., attribution, and testing methodologies, ensuring a clear understanding of channel effectiveness and customer behaviours. Budget...
. Develop and improve internal liquidity attribution as well as designing forecasting methodology to optimise the use... (ALCO) with senior representatives from Treasury, Corporate Treasury, Risk and Product teams. Although the role...
data analysis skills A strong ability to communicate digital marketing findings to other senior stakeholders in the... business Expertise in Google and Bing Ads Advanced GA knowledge, including different attribution models Understanding...
performance, risk, and attribution. Work with internal teams and external partners to deliver custom reports that meet the...’s operational practices. Engage with senior leadership and cross-functional teams to align client service delivery with the firm...
attribution. Our Branch team consists of smart, humble, and collaborative people who value ownership over... skills, with an eye for detail and quality. Experience engaging senior business buyers at every funnel stage over long sales...
to wider conversation about marketing budgets and long-term growth objectives. You will be a senior member of our media... optimisation. Have a strong POV on measurement, attribution, and conversion tracking, and apply that knowledge to strategic...