developing B2B marketing strategies with a focus on measurement, reporting and attribution Preferred Qualifications... that enrich people's lives. For the Ad Platforms group, this means delivering ads in a way that helps people around the world...
across complex ad tech platforms or data infrastructure. Deep familiarity with marketing measurement methodologies (e.g... execution across NBCU's ad tech stack. Your will support the delivery or next-gen measurement and optimization capabilities...
integration of measurement and optimization capabilities within NBCUniversal's ad platforms, ensuring interoperability... and ever-changing face of the world. Job Description NBCUniversal is seeking a Director to join our Product, Measurement & Data team...
across complex ad tech platforms or data infrastructure. Deep familiarity with marketing measurement methodologies (e.g... execution across NBCU’s ad tech stack. Your will support the delivery or next-gen measurement and optimization capabilities...
integration of measurement and optimization capabilities within NBCUniversal’s ad platforms, ensuring interoperability... and ever-changing face of the world. Job Description NBCUniversal is seeking a Director to join our Product, Measurement & Data team...
and DTC objectives through attribution ad measurement and media mix requirements Help advance senior level agency... and operated audio platforms Pandora and SiriusXM; innovative ad tech solutions powered by AdsWizz; sonic creative consultancy...
, measurement product, andbusiness marketing to ensure that clients and agencies have best-in-class support. We seek ahighly-driven... of their investment in our platform. In addition, this role will partnerwith key cross-functional teams such as sales, product marketing...
-based platforms, and ad effectiveness measurement. - Strong understanding of digital marketing metrics (CPM, CPC, ROAS, CTR...The Marketing Science Measurement team is responsible for interpreting the performance of advertising on our platform...
and DTC objectives through attribution ad measurement and media mix requirements Help advance senior level agency... and operated audio platforms Pandora and SiriusXM; innovative ad tech solutions powered by AdsWizz; sonic creative consultancy...
, SQL, Python, or R. - Knowledge of media buying, auction-based platforms, and ad effectiveness measurement...The Marketing Science Measurement team is responsible for interpreting the performance of advertising on our platform...
value) growth Partnering with Product and Marketing teams, as well as Engineering stakeholders, in order to translate... and statistical modeling on user attributes, content personalization, marketing attribution to inform further testing opportunities...
value) growth Partnering with Product and Marketing teams, as well as Engineering stakeholders, in order to translate... and statistical modeling on user attributes, content personalization, marketing attribution to inform further testing opportunities...
with the marketing team on the creation, administration and analysis of 1st party target segment data for use in Paid Ad...). Partner with Marketing, eCommerce, and product teams to align analytics with business goals. Automate reporting...
experience with Marketing Mix Modeling and direct response attribution measurement methodologies, tools and data sets... and operationalize measurement strategies, including measurement product adoption, learning agendas, and experiments that drive...
-functional partners across product, pmm, sales, and marketing. GTM Execution: Scale measurement programs across advertiser... of data-driven marketing measurement and analytics for Reddit advertisers, large and small, including the agency ecosystem...
technology, content creation, e-commerce, marketing, manufacturing, new product development, and logistics. This comprehensive... and results. Utilize measurement and attribution modeling (MMM, MTA, Brand Health Study) to gain insights into effectiveness...
of Focus: Measurement & Attribution In particular, two critical aspects of the ad tech ecosystem that we are focused... with the Measurement & Attribution partners to build relationships within their organization across business, product, tech...
platforms. Lead the execution of campaigns across these new channels, ensuring alignment with overall marketing and business... technologies including DSPs, ad servers, pixel tracking, ad ops, attribution, campaign set up and tracking Hands-on experience...
, available across more than 250 platforms and devices; our data infused ad tech platform; and our position as the number one podcast publisher... largest TV network – and almost 4 times the size of the largest ad-supported music streaming service. In fact...
, available across more than 250 platforms and devices; our data infused ad tech platform; and our position as the number one podcast publisher... largest TV network – and almost 4 times the size of the largest ad-supported music streaming service. In fact...